University of California Agriculture and Natural Resources hosted a workshop in February at Alma Backyard Farms in Compton to help urban farmers explore agritourism, according to a Mar. 24 announcement. The event brought together UC ANR scientists, advisors, growers, and community members interested in adding tourism activities to their farming operations.
The growing popularity of on-farm experiences such as farmstands and pick-your-own produce has prompted increased interest among urban farmers. The workshop was organized by the UC ANR Climate and Land Equity Project alongside the LA Food Policy Council’s Cultivating Farmers program, aiming to support smaller-scale farms with sustainable business models.
“Start by inviting an afterschool group to come onto your farm…see if they’re trampling on things and if that really freaks you out. See if you like chitchatting with folks,” said Rachael Callahan, statewide agritourism coordinator for the University of California Sustainable Agriculture Research and Education Program. She also told attendees: “Agritourism is not something you should feel compelled to do because it’s trending right now or because someone down the street is doing it. Take a hard look at how it fits into your business goals or your mission or values.”
Jessica Handy, who runs Sandalwood Farm and Sanctuary in Rialto, attended the event seeking ways to sustain her communal garden model long-term. “I’m building this for community and longevity. I want it to live on beyond me,” Handy said during the workshop.
Speakers emphasized assessing team skills before starting an agritourism venture. Alexys Romo, founder of Black Thumb Farm in Panorama City, advised participants: “Cash in on favors… Take a minute to assess your resources and the people within your inner web who might be able to assist.” Amrita Mukherjee from UC Cooperative Extension suggested that growers consider producing shelf-stable products from surplus crops or connecting with local grocery stores.
Handy plans to launch a pay-what-you-can farmstand this spring based on feedback from neighbors about community needs. She hopes Sandalwood Farm will create job pathways similar to those seen at Alma Backyard Farms.
UC Cooperative Extension can help new operators understand regulations related to zoning, safety, accessibility, insurance requirements, and more as they develop their businesses. According to its official website, University of California Agriculture and Natural Resources secures funding through public contributions; promotes sustainable practices; utilizes nine research centers representing diverse ecosystems; conducts over 33,800 educational events annually; manages Cooperative Extension services across all 58 counties; mobilizes volunteers; delivers science-based information via workshops; links research directly with community needs; and supports environmental stewardship as part of its role within the University of California system.
